Course period: 2.
Year of study: 2.
Compulsory module
The aim of the course is to prepare students for changes in development trends in retail, which respond in a fundamental way to new phenomena in the economy, gradual globalization, and changes in business structures. In addition to theoretical knowledge, attention is also focused on specific practical examples and their use in the practice of a business firm.
Brief module description:
The content of the course is to explain the laws of organization and management of a retailing company, to point out the approaches to strategic decision-making in commercial companies, the specifics of human resources management, territorial conditions of retailing, goods movement management and price formation in a commercial enterprise, consumer protection.
